Q. The concepts in the I am Keats personal development book intuitively feel right, however they are extremely difficult to grasp intellectually. Why is that?

A. The primary reason is that this way of living is antithetical to our genetic and cultural conditioning, our human "self model," which is hyper-focused on problem-solving, survival and goal attainment. Meaning, happiness and excitement were irrelevant considerations.

In addition, there are some things in life that simply cannot be cognitively grasped, despite relentless conceptualization. Instead, through experience and reflection, they just... click! Life grasps you!

Read this description:

"A newspaper is better than a magazine. A seashore is a better place than the street. At first it is better to run than to walk. You may have to try several times. It takes some skill but it is easy to learn. Even young children can enjoy it. Once successful, complications are minimal. Birds seldom get too close. Rain, however, soaks in very fast. Too many people doing the same thing can also cause problems. One needs lots of room. If there are no complications it can be very peaceful. A rock will serve as an anchor. If things break loose from it, however, you will not get a second chance."

It doesn't feel right, does it? And that's because it seems random. The meaning is not clear; it has not revealed itself to you.

Once "it" does reveal itslef, once it grasps you, everything changes and life becomes a wild and carefree adventure.

Just like flying a paper kite against the dancing summer sky.